Growing up in Montgomery County and graduating from The Woodlands High School, brothers Matt and Russell Kalousek have had a passion for giving back and supporting the community they love.
The Kalousek brothers are now celebrating the 15th year anniversary of their own local business, Graphic Design FX, based in The Woodlands, Texas, with the announcement of the their new venture, the Link Local Living Guide.
The Link Local Living Guide will serve the community as a free online interactive directory platform and seasonal printed guide for residents to effectively find local resources in and around the Montgomery County, Texas area. The Link Local Living Guide will serve as a community resource to find local businesses, restaurants, events, coupons and more through the newly launched website, www.LocalLivingGuide.com.
Residents will now have free access to find local businesses, restaurants, events, coupons and more – from finding a new air conditioning company, or looking for a local date night spot – all on the Link Local Living Guide website. An app is currently being developed and will feature more options for local residents, it will be launching in the near future.
Hello Woodlands sat down with Matt and Russell Kalousek to talk about their local business and new guide, Link Local, and discuss the importance of supporting local businesses in our community.
Share your background and what it was like growing up in Montgomery County. What do you love about living and working in our community?
“Growing up in Montgomery County, graduating from The Woodlands High School, and then moving back to the area after college, we both dove right in to the local community – almost like we had never left. Our mission right away was focused on helping small, local businesses because that’s what builds a strong community. Throughout the years, we have both been involved in the community through local charities, non profit organizations, and events. Giving our time to the community that we both live and work in has always been very important to us.”
“We love living in Montgomery County because of the great schools, neighborhoods that have safe and friendly people. There is a lot of diversity with the woods, lakes and plenty of outdoor activities. Montgomery County is one of the best counties in Texas.”
What was it like to launch and own a family business, Graphic Design FX, in Montgomery County? As brothers, how did you start working together and what roles do you play in the business?
“In Graphic Design FX, Matt brings expertise in graphic design, branding and website development, while I provide the experience in digital marketing and advertising. Matt first started by taking advanced graphic design classes in high school. Soon after, while attending Sam Houston State University and studying graphic design, Matt took jobs on the side in working with family businesses and close friends. The love and passion of helping small local businesses in Montgomery County, lead Matt to continuing and growing the business after college. I went to Stephen F. Austin State University and studied marketing and business and in 2008 joined forces with Matt and launched the Link Local advertising branch of the company. As brothers, we’ve always gotten along, but are two different personalities that fit well together. Joining together was a good match for business while blending the artistic graphic design with the sales and marketing.”
What has changed in the past 15 years? How as a business have you adapted and evolved?
“The community has grown, we have survived multiple natural disasters, and the industry has evolved from a print world to a growing digital era. Through our ability to adapt and pivot with ongoing changes, we are able to provide effective solutions for local businesses and residents throughout Montgomery County.”
Tell us about the new Link Local Guide. What is it? How will this help residents? How will the guide benefit local businesses?
“The new Link Local Guide is your free online interactive directory platform and seasonal printed guide to effectively find local resources. Our goal is to make it easier for you to discover new, local places with ease. We are your source for everything local in and around Montgomery County. Link Local Living Guide provides the community with a one stop resource to find local businesses, restaurants, events, coupons and more! Whatever you need from finding a new air conditioning company, or looking for a local date night spot, we list it all.”
Why is it important to support local businesses in our community?
“Supporting local businesses is a passion for us. We like to call it the “Recycling effect.” It’s when you live and own a small business in the local community, you then use other small businesses in your daily life and business which in turns keeps the money local. Those local businesses pay for children activities, donate to local churches and charities, and in turn grows a stronger community. By supporting local businesses, you are helping to stimulate the local economy.”
Future plans? What do we expect to see from Graphic Design FX / Link Local Guide in the future?
“Graphic Design FX will continue evolving with the ever growing digital age and updating our current services, such as, website design/management, social media marketing, digital marketing and local SEO. We will be implementing new services to continue our effective local business solutions. An app for the Link Local Living Guide website is currently being developed and will feature more options for the local residents.”
For the Kalousek brothers it is not just business, it’s personal. As a small local business themselves, they know that their work touches lives and improves the local community. Helping local businesses keep their doors open and grow, is the passion and fuel behind their business as they continue their mission of #EatShopLiveLocal and giving back in Montgomery County.
Join Matt and Russell in supporting local businesses in and around Montgomery county by eating, shopping and living local by visiting the Link Local Guide website at www.LocalLivingGuide.com.
Stay tuned for more exciting updates about the Link Local Guide, app, and more ways to support local businesses in our community!